Alara degirmenCI

Sophomore review

PROJECT DESCRIPTION

Designing a logo and a visual identity booklet for a place that has a personal significance to us. I chose ferries in Istanbul that sails between the Asian and European sides of Istanbul daily.

LOGO DESIGN PROCESS

The logo design was inspired by the shape and colors of the wake of the ferry that adorn the view on the ride. The overall shape and geometry of the logo is designed to spark feelings of tranquility. The logo is symmetrical on the horizontal axis, representing the side-to-side travel of the ferries, connecting Asia and Europe. The negative space between the upper and lower halves of the logo figuratively represent the strait of the Bosphorus where hundreds of ferry ride each day.

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LOGO DESIGN FOR FERRIES IN ISTANBUL

FALL 2019

HAND-BOUND VISUAL IDENTITY BOOKLET

BRANDBOOK

HAND-BOUND VISUAL IDENTITY BOOKLET

BOOKLET DESIGN

The booklet represents the complete personal journey and mood cycles one goes through as they take a ferry ride. The hand-bound journal and the textured materials are used to convey feelings of intimacy of these journey. Leaving the chaos of the traffic and the city, one sails into the tranquil waves of the Bosphorus. Flipping through the old photographs of the ferry, one is reminded of the long history of these ferries. The romanticism of the journey is conveyed through the words of famous Turkish poets. Pictures from every season show the unique views of the city that can be enjoyed on the ferry ride. In the center of the book, lies a folded map of the Bosphorus showing the routes ferries travel through. The booklet is completely symmetrical, alluding to the back-forth travels the ferries make between the European and Asian sides of Istanbul.

PROJECT DESCRIPTION

For our final project, we were asked to pick an issue that we cared about and design a poster advocating for this issue.

 

 

DESIGN PROCESS

As the aim of this poster is to convince parents to send their daughters to school, I used “let her” as a simple yet direct and powerful call to action that calls parents to simply send their daughters to school. Knowing that it is not easy to change people’s prejudices especially regarding beliefs based on religion and to change these false beliefs concerning this topic, I looked into Quran and sayings by the Prophet hoping to find excerpts that argued for gender equality instead. I decided to use the quote “Seeking knowledge is an obligation upon every Muslim” ​ as the main slogan for my poster because it clearly showed that Islam does not ordain women to stay at home, but in fact commands that every Muslim, regardless of gender, seeks knowledge.

POSTER FOR GIRLS' EDUCATION RIGHTS IN TURKEY

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SPRING 2020

DRAWING FROM MODEL

Colored pastel on paper.

Unfinished because of COVID-19.

TIMED OBSERVATIONAL DRAWING

Vine charcoal on paper.

OBSERVATIONAL DRAWING SERIES

18x18 in, 18x24 in, 18x18 in.

Vine charcoal and colored pastel on paper.

PROJECT DESCRIPTION

Making a sculpture out of materials found at home and making three drawings from different angles. ​

DESIGN PROCESS

 

As I created my sculpture, I tried to capture the difficult times I and the world is all going through at the moment because of the COVID-19 pandemic. Life comes in 

The drawing on the left captures the negative view one can take on life, using an invert drawing that makes up a dark composition. The spikes on the sculpture further adds to the grim and dreadful mood of the piece and conveys the idea that how this negative view on life can hurt us.

The drawing on the right, on the other hand, captures the positive view one can take to see the world around them through the bright and vibrant colors it uses. The composition is made up of the

circular and organic shapes of the sculpture, further emphasizing the calm and positive feelings such view may radiate to us. 

 

While all of us may desire to surround ourselves completely with the positive views, and try to push away all of the negative views, none of these views give a realistic portrayal of the world around us nor the feelings we cycle through any given time. The center drawing captures a realistic view using tonal values of gray to convey the idea that our lives lie neither in black or white/bright areas but in gray areas where we try to make a balance of the both negative and positive views

REFLECTIONS

Vine charcoal on paper.

Homage to René Magritte's Son of Man

DAUGHTER OF WOMAN

Vine charcoal and colored pastel on paper.

distance-d

Charcoal on paper.

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SPRING 2020

Unbearable Lightness of Being.

Mixed media.

my world(s)

Mixed media collage.

ACCENTED ANALOGOUS COLOR/VALUE COLLAGE

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SPRING 2020

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WORK DESCRIPTION

Rebranding of the episode thumbnails.

 

DESIGN PROCESS

Noticing that the social media feed and content at the time I started my apprenticeship didn’t reflect the values of the light-hearted and lively identity podcast, I implemented a visual rebranding for the Instagram feed using the brand's vibrant orange color. 

© 2019 By S. Alara Degirmenci